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Brand Expectations Index 2025: Reputational Trends in Challenging Times
Mission North's Brand Expectations Index explores the topics of AI and DEI in corporate communications. Read the report to see the data.
Foster the Future 2025: Expanding Our Impact and Commitment to Diversity
Foster the Future expands with more partners, more funding and more opportunities for BIPOC students.
From AI to Acquisitions: Key Trends Defining Biotech in 2025
Is biotech on the rebound in 2025? We've been closely monitoring industry conversations and analyzing the trends sure to dominate in 2025. Here's what we're seeing.
Survey Says: AI Is a Human Story
Data shows audiences prefer human-centered AI storytelling. Here’s what that means for marketers and communicators.
How ezCater CTO Erin DeCesare Empowers Teams Through Creativity
Our Co-CEO Tyler Perry spoke with ezCater’s CTO about how creative prompting can empower teams to speak up and how she approaches ‘servant leadership’ without becoming ‘the fixer.’
HumanX CEO: ‘AI’s Biggest Potential Is the Work We Cannot Do Ourselves’
We recently spoke with with Stefan Weitz, an 18-year Microsoft veteran, author, angel investor, and currently the CEO and co-founder of the HumanX AI conference. Read more for his take on AI innovation!
‘Helping Startups Become Known and Understood’: A Q&A With Allison Braley of Bain Capital
As part of our ongoing 'Communications Turning Point' series, we recently caught up with Allison Braley, Partner and Head of Marketing at Bain Capital Ventures. We spoke about AI adoption, comms tips and tricks for earlier-stage companies, and more.
From Growth Drivers to IPO Timing: A Q&A With Leslie Pfrang of Class V Group
For our ongoing IPO readiness series, we caught up with Leslie Pfrang, Partner at Class V Group, an IPO and capital markets advisory firm. We discussed the current state of IPOs and what great companies can do to prepare.
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Unmasking the Fintech Media: A Q&A with ‘Fintech Is Femme’ Founder Nicole Casperson on the Creator Economy
Fintech, Femme, Q&A, Nicole Casperson, Awards, Journalism, Media Landscape, CEO, Founders, Executives, AI
Adweek Social Media Director Sami Lambert on How To Achieve B2B TikTok Success
TikTok, Social Media, Adweek, B2B, B2C, Conference, Sami Lambert, Brandweek, Viral, Marketer, Tagging, Tips, Blog, Interview, Q&A
Three Climate Communications Lessons from the NYT’s Climate Forward Event
Climate Change, Sustainability, Practice, NYT, Climate Forward, Event, NYC, New York, Al Gore, UN, Emissions, Communications, Strategies, Blog, Event, Recap
Do Scientists Still Love 'X'? Exploring the Platform’s Modest But Dedicated User Base
X, Twitter, Social Media, Scientists, Scientific Community, Threads, Competitors, Long-Form, Content, Status, Viral, LinkedIn, Insights, Thought Leadership
Mentoring ‘Future PR Rockstars’: Mission North’s Olivia Osborne on the Agency’s Growing Fellowship Program
Fellowship, Foster the Future, BIPOC, Students, PRSA, Research, Agency, Fellow, Manager, Research, Career, Culture
From Pumpkin Patches to Spooky Paintings and Horror Films: Here’s What We’re Up to This Fall
Fall, Autumn, Activities, Mission North, Team, Culture, Pumpkins, Day Trips, Foliage, Leaves, Films, Farms, Blog, Roundup, Poll
‘When It’s Wrong, It’s Authoritatively Wrong’: Security Experts Describe Generative AI Adoption & Risk
Generative AI, Artificial Intelligence, Cybersecurity, Tenable, Sonatype, Ballistic Ventures, Nathan Wenzler, Brian Fox, Roger Thornton, CISO, CTO, CSO, Scale, Code, IP, Tech, Startups
From Fostered Dreams to PR Reality: Becoming a Fellow at Mission North
Mission North, Fellowship, Foster the Future, Practice Groups, Internal Projects, Research, Generative AI, James Madison University, Senior, BIPOC, Women, Student, Communications, Blog, Recap, Summary, Experience
Supply & Demand Chain Exec’s Marina Mayer on the State of Logistics, Food Production & What PR Folks Get Wrong
Marina Mayer, Supply Chain, Food, Logistics, Production, Retail, Big-Box, Generative AI, Crops, Predictions, Q&A, Interview, Blog
Enterprise Heavyweight: Mission North Combines 4 Practice Groups Into One Large Practice Serving Enterprise Clients
Public Relations, PR, Agency, Enterprise Group, Clients, Trust, Cybersecurity, Future Stack, Future of Work, Commerce, Supply Chain, Emerging Tech, Subject Matter Expert, SME, Practice Groups, Collaboration
What’s Next for Generative AI? Everything We Overheard at ‘VentureBeat Transform’
VentureBeat, Conference, Event, Recap, Generative AI, Software Development, CX, AWS, ACM, iGenius, Stellantis, Institute for Experiential AI, TreasureData, Domino Data Lab